Platforms + Publishers

How could publishers and platforms work together more effectively? And how might they jointly come up with innovative solutions to industry challenges? How important is it to have ownership over first party data versus generating reach or revenue through partnerships with the platforms?

Post-Event Content

How should platforms and publishers best work together?

Click here for a detailed event report and video highlights

And click on each of the speaker links below to hear a more in-depth opinion from each of our panellists.


Heather Bowen, Twitter
Heather Bowen
Senior Manager, News Partnerships

For over a decade Heather has been working in the news industry. At Twitter she leads the relationships with UK news publishers and prior to that she worked in the newsroom, leading an award-winning social team and guiding engagement strategies for both regional and national publications at Reach PLC.

Click here to find out Heather's take on Platforms + Publishers

Madhav Chinnappa, Google
Madhav Chinnappa
Director of News Ecosystem Development

Madhav Chinnappa is the Director of News Ecosystem Development at Google, working on partnerships and collaboration between Google and the news industry as part of the Google News Initiative (GNI). Prior to his current role, he had launched the precursor to GNI: the Digital News Initiative (DNI), an overarching framework for engagement with the European news ecosystem. He joined Google in 2010 to focus on Google News & Magazines in the EMEA regions. He has worked in the news industry since 1994 - first in the launch team of Associated Press Television (APTV), a year in M&A at United News & Media and spent over 9 years at BBC News, latterly as Head of Development & Rights.

Click here to find out Madhav's take on Platforms + Publishers

Sarah Brown, Meta
Sarah Brown
Head of News Partnerships, Northern Europe

Sarah is head of news partnerships for Northern Europe at Meta. She previously worked in journalism and media comms for 15 years, joining the BBC News website in 2001 before moving to Al Jazeera English in 2006, working in Qatar and Washington DC where she reported on the 2008 US presidential election. Prior to joining Meta in 2015, she worked at CNN International in London on their pioneering iReport platform. She also spent two years in charity communications, working at Oxfam as a senior press officer and as deputy chief executive of the Women’s Resource Centre. She is based in London.

Click here to find out Sarah's take on Platforms + Publishers

Martin Ashplant, PPA Decodes Chair
Martin Ashplant
Digital Media Consultant
PPA Decodes Chair

Martin is a digital media and product expert with more than 15 years’ experience of building engaged online communities and award-winning web and mobile products. A former journalist, he has led digital product and content teams at Metro, City A.M., Beano Studios and New Statesman Media Group, as well as working with publishing businesses including ITV News, BT Sport, Dennis Publishing, Dazed Media and the i newspaper as a consultant.